AI go-to-market strategy · Capital Region, Southern Vermont, and VerYorkachusetts
Your next client already asked an AI about you.
Half the people referred to you now check ChatGPT or Google before they call, and most businesses around here are not in the answer. Tell me about your business for twenty minutes. Within a week I will bring you three complete designs for your new website and after-hours intake, built for you, yours to keep whether or not we work together.
Starts with a free 20-minute conversation. A fixed price on a one-page proposal before anything starts. Live in ten business days. In person across the region.
A · Trusted partner
B · Always watching
C · Call the ownerIf bringing in the next client is your job, this is for you.
You're the owner, a partner, a managing director, the person whose name is on the door or whose job is growth. Referrals carry your business, and the phone is answered by someone who is also doing the work. A few of the businesses I work with:
Forty-year practices with customers who can't upload a file directly to you, nor book a call after hours. Intake and follow-up are problems.
You sell to the same local businesses I do, and your own go-to-market still runs on one person's calendar.
A year of inquiries arrives in six weeks and the phone cannot keep up. An AI concierge answers rates and availability and hands the booking to the engine you already pay for.
Decades of work, a Wix site from 2021 and a quote that takes three evenings. With modern technology, the quote can take twenty minutes.
Marketing, staffing, engineering, consulting, design. You sell expertise but the proposal, follow-up, and first reply all wait for the one person who is also delivering the work.
If people find you by asking around, and increasingly by asking an AI, this applies to you. Tell me what you do and I will tell you honestly whether I can help.
Start with a new AI-optimized website, or start with a complete AI sales strategy
Every engagement is a fixed price on a one-page proposal, agreed before anything starts. Twenty minutes is enough to know which one fits.
New Site, Answered After Hours
For the firm whose website says 2015, or does not exist, and whose inquiries wait until morning.
- A rebuilt site, chosen from three designs I build before we meet
- AI intake that answers the 9 pm inquiry at 9:01 and hands it to you
- Google Business Profile and AI-search (ChatGPT, Perplexity, Google AI) visibility baseline
- Hosting, domain and email cleanup; you own everything
More Clients in 90 Days
For the owner who knows the firm could sell more, and is the bottleneck on every quote, proposal and follow-up.
- Who you sell to, what you sell them and at what price, written down and tested
- Your sales process rebuilt around AI: quoting, proposals, outreach, follow-up, CRM hygiene
- The tools in your own hands by day 30, running without me by day 90
- The new site and intake, included
Keep It Running
For the firm that wants the machine kept running and improved, with me on call.
- Intake and follow-up agents monitored and tuned weekly
- Review and reputation loop; AI-search listings kept current
- Same-day answers from me, by text or phone
Not sure which one? Tell me what is going on and I will say →
How it works
I build before you buy. By the time we sit down, there is something on the screen to react to.
A 20-minute conversation
You tell me how a client finds you today and where the time goes. I ask questions. No deck.
Three designs built for you, free to keep
Within a week I bring three complete designs of what your website and intake process could be. You keep them whether or not you hire me.
One page, one price, one signature
The proposal fits on a page. A fixed price on top, agreed before any work starts, a payment link for credit card or a mailing address for check, e-signature. The deposit is invoiced the same day.
Site live in ten days, full strategy in ninety
A new site is live in ten business days. The ninety-day engagement runs weekly working sessions, with the tools in your hands by day 30. If it is not working by day 30, we stop, you keep what has been built, and the second half is never billed.
Recent work
The situation. A respected IT firm with a site that had not changed in years and a founder who was also the sales team.
What I did. Built three complete redesigns before our first meeting and walked the founder through them by phone. Those are the three designs at the top of this page. The proposal, with all three, is in front of him now; the follow-up and quoting workflow comes after launch.
Before that. At Experience.com I ran presales and partnerships, including the AI-search (AEO) partnership with Locafy: 25 joint deployments and 10,000 listings, and generated more than $3.8 million in annual recurring revenue from banks and lenders. The same mechanics, scaled to the businesses around here, are what I sell now.
I create wins for my clients and I believe in our region
I have sat on both sides of the table: I know what a buyer is weighing before they say yes, and I know which call an owner puts off because it is the uncomfortable one. I have spent twenty years in rooms where software gets sold: as a sales development representative, a sales engineer at three partner-management platforms, and finally as the vice president running presales and partnerships at a San Francisco software company.
For the last four years I have also built with AI directly: two companies, both AI-native, both built on agents I wrote myself. I am not reselling someone's chatbot. When I say the intake will answer the 9pm call at 9:01, it is because I have built the machine that answers.
I live in Shushan, in Washington County, in a house from 1864. I sit on the planning board. I chaired the board of the food co-op in Cambridge. I was elected to a town council at 23. I know how a small firm in a small town actually gets its clients, because I am one of them, and I want our region to thrive with the latest capabilities.
The last mile of AI is human. I walk it with you.
Questions people ask
We get all our business from referrals. Why do we need any of this?
That is exactly why: Every referral now checks you out before calling, and increasingly asks an AI instead of a friend. You are not in that answer today. I am not trying to get you strangers; I am trying to make sure the people already sent to you actually arrive.
Someone already does our website.
Keep them. I hand over the finished site and they can host it. What I sell is the design, the intake and the AI-search work, and that is a ten-day job, not a web design relationship.
What does "AI intake" actually do?
It answers the inquiry that comes in after hours, asks the two or three questions you would ask, books the call on your calendar or hands the booking to your engine, and sends you a summary. It does not pretend to be you and it never quotes a price you have not approved. The assistant on this page is one.
What happens after I write?
I read every conversation myself and call you back the same business day. We talk for twenty minutes. If I can help, I say exactly how, and within a week you have three designs to react to. If I cannot, I tell you who can.
Will you name us as a client?
Only with your written permission, and only in the words you approve.
Do you work outside the region?
Yes. In person across the Capital Region and Southern Vermont, by video anywhere.
Start with a conversation.
Tell my assistant what is going on and how to reach you. I read every conversation myself and call back the same business day. Twenty minutes, by phone or in person. Free. No deck, no pitch: you talk, I ask questions.
Tell me what's up:
Your details go to me and nobody else. In person across the Capital Region and Southern Vermont: Saratoga Springs, Glens Falls, Albany, Troy, Cambridge, Manchester and Dorset, Bennington, Williamstown. By video everywhere else.